← Playground

Client exploration · August 2026

Zawadi visual explorations

Rapid prototypes for testing brand tone, hierarchy, storytelling, buying and selling paths, and how much operational complexity the business actually needs. These are directions to react to, not finished proposals.

Direction 01
Brand + content
Refined prototype

Minimal brand experience

A restrained black-and-gold public experience built around lifestyle photography, the Zawadi story, the bottle, tasting, and clear Buy / Sell calls to action.

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Direction 02
Business features
Requirements prototype

Business system exploration

Translates Mervis’s requests into tangible UX: 21+ entry, buying, retailer interest, rep attribution, sales codes, and simple location administration.

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Direction 03
Editorial layout
Bottle-led prototype

Editorial bottle-led direction

An asymmetric composition with an oversized clear bottle anchoring the page while story, product, tasting, and conversion content move alongside it.

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